Looking at Hook Agency?
Here's the honest comparison.
Hook is a strong agency targeting roofing, HVAC, electrical, and pest control contractors in the $1M-$15M+ revenue band. Their retainers run $3,500/mo at the entry (Silver) through $15,000+/mo at Enterprise, and their custom website builds are $12K-$24K paid over 12 months. I'm built for the shop one tier below: flexible month-to-month services and flat-fee builds for crews who want the work done without a long-term contract.
Side by side
Hook Agency vs StratosReach.
| Dimension | Hook Agency | StratosReach |
|---|---|---|
| Pricing model | Monthly retainer. Silver $3,500/mo · Gold $7,300/mo · Platinum $10,300/mo · Enterprise $15,000+/mo. Websites: Standard $12K total ($1K/mo × 12) · Custom $24K total ($2K/mo × 12). | Flat-fee builds, no forced retainer. SEO Rescue $1,495. Full Site $2,695 (optional $99/mo care). GBP Rescue $297. Lead lists $395-$1,150. Monthly SKUs like Paid Ads management ($497/mo + spend) are add-ons, not a required bundle. |
| What you actually get | Bundled stack scaled to tier: website design, ad management, local SEO (starter or full), GBP management, lead tracking, backlinking, technical SEO, map-pack SEO. À la carte: Starter Local SEO $2,800/mo · Aggressive Local SEO $4,800/mo · GBP $1,000/mo. | One-time deliverable per order: a full service hub with trades-voice copy and a page for each service and area you work, full 30-day SEO plan executed (GBP rebuild, schema, sitemap, Search Console submission), or a one-day GBP overhaul. Ongoing campaign management is available as an add-on, not a required retainer. |
| Contract / retainer | Monthly retainers with a website split over 12 months. The website essentially binds you to 12 months of payments. | No required retainer, no long contract. Each deliverable is its own purchase; site builds add an optional $99/mo care plan if you want it. |
| Who owns the work | You own the website at the end of the 12-month payment plan. Ongoing SEO work and ad accounts typically live inside Hook's stack. | You own everything. Site on your hosting from day one. GBP and SEO work is in your Google accounts. |
| Best fit | Contractors doing $1M-$15M+ in revenue who want a single agency running ads, SEO, and the website together, and who can absorb $42K-$180K+/year in marketing spend. | Contractors under that ceiling (solo operators, small crews, shops doing under $1M) who want the same work (SEO, GBP, sites) month-to-month or done once, with no long-term contract. |
Where Hook Agency Wins
They're good at what they do.
Full-service for shops with real budget
If you're running $4M in revenue and you want one agency handling the website, the SEO, the Google Ads, the GBP, and the technical work in one bundle, Hook is built for exactly that. The Gold and Platinum tiers earn their price for contractors at that scale.
Enterprise ad budgets are their lane
I do run paid ads, lean management at $497/mo plus your ad spend. What I don't do is Hook's enterprise ad scale, where they bundle big-budget campaigns with the whole retainer. For shops where the math says "we should be spending $10K/mo on Google Ads," they're a real one-stop option.
Aggressive Local SEO at $4,800/mo
If you're competing in a top-20 metro for a high-value trade like roofing, you genuinely need the firepower their Aggressive Local SEO tier brings: backlinking, content cadence, map-pack work. That's a different motion than a one-time Rescue.
Where StratosReach wins
When you don't need an agency, you need the work done.
No $42K/year floor
The entry retainer at Hook is $3,500/mo, which is $42K/yr. My SEO Rescue is $1,495 once. A Full Site is $2,695 once. For a shop under $1M in revenue, the retainer math doesn't pencil. You're paying agency overhead before you see your first lead.
You own the work from day one
Their website is paid over 12 months and you own it at the end of that schedule. Mine is yours the day it goes live, on your hosting, no payment schedule binding you to the relationship.
Same SEO surfaces, executed once
GBP rebuild, LocalBusiness schema, technical SEO cleanup, Search Console submission. Those are concrete one-time tasks. Hook runs them on a retainer cadence because that's their model. I run them once, do them right, and the rank gain is yours to hold.
Trades-insider voice, not agency polish
I came up around concrete crews. The copy reads like a contractor wrote it, not an account exec. For a shop trying to look like itself online instead of like every other Hook-built site, that's the whole pitch.
Who should choose each
Two different shops, two different products.
Pick Hook Agency if you're past $1M in revenue, you want one agency running ads + SEO + website + GBP together, you have an ops person who can manage the agency relationship, and your math says monthly marketing spend over $3,500 makes sense. Their Gold and Platinum tiers are honest pricing for the scope.
Pick StratosReach if you're under that revenue line, you want the SEO and GBP and website done once and done right, you don't want to sign a $42K/year agency contract, and you'd rather own the work than rent an agency. Month-to-month or one-time, walk away whenever, the work is yours.
Questions
Common questions.
Is StratosReach cheaper than Hook Agency?
Can I use both?
Do you handle paid Google Ads like Hook does?
What if I'm a smaller contractor than Hook targets?
Not sure which one fits? Tell me what you've got.
I'll tell you straight whether I'm the right call. If I'm not, I'll say so.
Prefer to talk now? Call or text (425) 405-5756, or email ryan@stratosreach.com.